Toshiba Named Technology Provider of Choice for Detroit Tigers and Detroit Red Wings

DETROIT & LAKE FOREST, Calif., Jan. 17, 2023 — Toshiba America Business Solutions is helping the Detroit Tigers and Detroit Red Wings thrive operationally through a multi-year partnership in which Toshiba has become the technology provider of choice for both clubs.

The agreement enables the Tigers and Red Wings to continue to deliver eye-catching signage and notifications to their fans at Comerica Park and Little Caesars Arena.  The partnership will also assist the Tigers and Red Wings to operate more efficiently, affordably and sustainably by reducing printing volume. Toshiba’s award-winning e‑STUDIO™ multifunction printers are addressing comprehensive document workflow needs year-round.

“We are thrilled to be the technology provider for two of the iconic teams in professional sports while helping Tigers and Red Wings colleagues complete their day-to-day tasks 24/7/365,” states Toshiba Business Solutions President Steven Sauer.  “Team Toshiba looks forward to continuing to support the organizations’ continuing sales and marketing success.”

“We’re appreciative of our partnership with Toshiba, and the efficiencies they are bringing to Tigers and Red Wings fans, our partners and colleagues,” says Molly Wurdack-Folt, Ilitch Sports + Entertainment (IS+E) vice president of corporate partnership activation.

Improving the Game Day Experience 

On game days, Toshiba systems quickly and efficiently deliver all of the necessary content to help colleagues, players, coaches and broadcast teams.  This includes scouting reports, lineup cards, notes and team statistics for the Tigers and Red Wings and their opponents.

Toshiba technology additionally publishes striking four-color materials and high-quality prints helping enhance community and fan engagement.

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