RISO “Change the Conversation” Roadshow Coming to Atlanta

Burlington, MA – May 30, 2018 – The RISO Roadshow is underway! June 12, 2018 will be the second of four “Change the Conversation” roadshows, an event for RISO dealers only that (among other things) looks at the impact of inkjet on the print industry. Dealers from all over the Southern region of the country will be meeting in Atlanta, GA at the Atlanta Airport Westin Hotel for this event, which is filling up quickly.

The first leg of the national tour was held at the Philadelphia Marriott Hotel on May 3rd & 4th, and featured dealers from RISO’s Eastern region of the country. From Maine to Virginia, over 40 dealer principals, managers and salespeople discussed how to effectively position inkjet as a solution that helps “bridge the gap” between monochrome and color. Somewhere in between that B/W office cpc of 1.2 cents and 6.5 cents for color lies an opportunity to fit a 90 page per minute RISO inkjet printer that offers color at less than half of what toner costs. Production print was another hot topic on the agenda as the industry begins its shift from toner to inkjet. What was once a technology for high volume transactional print outlets alone is now filtering into mid-size commercial printers, as well as in-plants. RISO remains the most affordable of all production inkjet options.

It wasn’t all work! RISO staff and dealers had a chance to see the Philadelphia skyline from the top of the R2L Restaurant in the city’s downtown area. It was a chance for some dealers to catch up and for others to form new relationships. Most importantly, everyone walked away with a sense of how advantageous it is to offer end users a complete solution that involves feature rich MFP’s in tandem with the speed and economy of RISO inkjet color output. As the roadshow moves on into Atlanta, look for more details on RISO’s upcoming dealer events in Los Angeles and Chicago, happening later this year!

This opportunity will also provide sales tools to enable your success in the field!

Space will be limited for this event. The training will consist of two half-day sessions. Food and overnight lodging will be provided by RISO, Inc., including a special dinner event at the world-renowned Georgia Aquarium. Additional details will be provided by your RISO representative.

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