VAN NUYS, Calif.  –MSE Technologies LLC,a global leader in technological innovations for high-quality imaging consumables and powerful dealer solutions,announces the launch of Empower, a comprehensive suite of web-based marketing tools as part of Marketing Platform 2.0.

Empower is an intuitive, web-based portal that enables dealers to create and execute comprehensive marketing campaigns quickly and with minimal time and resources. Empower makes it simple for dealers to connect with customers and prospects across multiple marketing vehicles including web, email, social media, video and print. With just a few clicks, dealers are able to access unlimited, ready-to-send emails and customizable literature, newsletters, and postcards. In addition, dealers are able to measure and optimize campaigns using Empower’s robust analytics capabilities.

“We developed Empower based on feedback from our dealers that they need more marketing resources and customer touches. By providing our dealers with valuable, relevant content and templates for creating successful marketing campaigns, we are giving them the tools they need to consistently and effectively engage with customers and prospects. This is just another demonstration of our steadfast commitment to our valued customers,” said Luke Goldberg, Senior Vice President Sales and Marketing for Clover Imaging Group.

About MSE

Founded in 1994 by Yoel Wazana, MSE is a leading-edge innovator in the marketplace. MSE pioneered the process of Intelligent Re-Engineering™, which employs patented technologies, proprietary processes, and stringent testing methodologies that result in the market’s best alternative to high-cost OEM print consumables. MSE has global sales and distribution capabilities.

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