Palo Alto, California. April 5, 2017 — HP Inc. (NYSE: HPQ), the global leader in printing, today announced its new A3 multifunction printers (MFPs) are shipping to more than 80 countries in all major markets worldwide. This next generation portfolio includes 54 SKUs and is designed to provide qualified channel partners the ability to offer higher levels of customization that meet a wider range of customers’ printing needs.
The new A3 portfolio transforms today’s copier experience for customers and service professionals by offering advanced security features unmatched in the marketplace1, affordable color via HP’s PageWide printing technology, and longer device uptime via HP’s Smart Device Services technology.
“We set out to offer our partners a robust portfolio of A3 MFPs with disruptive technologies and a range of finishing options to meet current and future printing needs,” said Tuan Tran, General Manager & Global Head, Office Printing Solutions, HP Inc. “Today, we’re delivering on that promise, along with our mission to continue reinventing the market. Using the vast knowledge we’ve gained through our large-scale commercial printers, we streamlined our designs, improved print speeds and enabled higher-quality printing for a lower cost.”
HP has signed and on-boarded more than 500 resellers worldwide, representing many of the largest and fastest growing partners in their respective geographies. With the arrival of the A3 portfolio, partners now have new ways to grow revenue and margins in this $55 billion channel-led opportunity.
“We worked side-by-side with our partners, discussing their needs, assessing their preferred tools and gaining a better understanding of their business models,” said Aurelio Maruggi, General Manager, A3 Solutions at HP, Inc. “This co-innovation not only strengthened our relationships, but had a direct, positive impact on the final portfolio.”
Advancing security and protecting networks
Embedded with the most advanced security features available on the market, that are necessary to combat the growing number of threats targeting business MFPs, the new HP A3 printers are the world’s most secure enterprise MFPs in the market. Considering that modern MFPs now behave more like PCs, and the fact that less than two percent2 of the world’s hundreds of millions of them are properly secured, improving print security is a top priority for businesses. HP’s enterprise-class MFPs incorporate a comprehensive suite of security features that protect devices, data and documents, creating a layered security approach needed to combat advanced attacks.
Cloud-based innovation and reduced costs
HP’s portfolio of A3 MFPs – including three PageWide platforms and thirteen LaserJet platforms – benefit from the new, cloud-based proprietary service optimization platform, HP Smart Device Services (SDS). SDS delivers maximum device uptime by integrating advanced diagnostics, device specific troubleshooting and remote remediation capabilities into the industry leading MPS tool sets resellers use today.
The HP PageWide Pro devices make color printing more affordable3, while simultaneously providing best-in-class print speeds4. The single and multifunction devices have print speeds ranging from 35 ppm to 60 ppm (up to 80 ppm in General Office mode). PageWide technology is also more sustainable – consuming up to one-seventh5 the energy of competing color laser machines in the same class while producing significantly less packaging waste associated with supplies and long life consumables.
HP’s A3 MFPs are available through qualified channel partners, or directly through HP. More information can be found here.
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