gapTCO Comparison of Two A4 Small Workteam Color MFPs with a Cartridge-Out and Cost-Per-Click Scenario

• HP Color LaserJet Enterprise MFP M480f with CPP-based Pricing
• HP Color LaserJet Managed MFP E47528f with CPC-based Pricing
• Kyocera ECOSYS M6630cidn with CPP-based Pricing
• Kyocera ECOSYS M6630cidn with CPC-based Pricing

The gapTCO tool is an intuitive, graphical user experience designed to allow simple and easy analysis of the Total Cost of Ownership of printer and MFP devices. This month’s installment compares two 29ppm HP devices with the Color LaserJet Managed MFP E47528f, which is available via HP authorized dealers, and the open channel equivalent, the LaserJet Enterprise MFP M480f, along with the 32ppm Kyocera ECOSYS M6630cidn, which is sold through authorized dealers and open distribution reseller partners.  Each vendor is featured with a transactional cost-per-page and contract-based cost-per-click pricing scenario. 

The print environment features an AMPV of 1,500 pages, under a three-year length of ownership, and leveraging average private sector pricing for the CPC hardware model and average ecommerce street pricing for the CPP hardware model.

Within the HP comparison, the CPC-based pricing model has the lowest TCO of $3,144.74 compared to the CPP-based cartridge-out model at $5,982.53. 

• In this scenario, customers that purchase the Color LaserJet Managed MFP E47528f with a contractual CPC-based model incur a savings of $2,837.79 over the three-year ownership period compared to purchasing supplies and hardware transactionally with the Color LaserJet Enterprise MFP M480f.
• The average ecommerce hardware price for the HP Color LaserJet Enterprise MFP M480f at $1,010.75 provides a lower upfront cost compared to the average private sector hardware price at $1,243.94.
• The average private sector CPCs for this comparison are lower than the CPP-based model as highlighted below:
• The average private sector color CPC is $0.0608 compared to the usage-based color CPP available transactionally at $0.1607
• The average private sector B&W CPC is $0.0096 versus the best B&W CPP available transactionally at $0.0235
  
  

For the Kyocera ECOSYS M6630cidn, the CPP-based option is the winning product with the lowest TCO of $3,517.79 followed by the CPC-based scenario with a TCO of $4,859.43.

• In this comparison, the average ecommerce hardware price of $1,433.00 is lower than the average private sector purchase price of $2,877.63, serving as the major driver for the TCO difference.
• The average private sector CPCs for this comparison are lower than the CPP-based model as highlighted below:
• The average private sector color CPC is $0.0643 compared to the usage-based color CPP available transactionally at $0.0667
• The average private sector B&W CPC is $0.0091 versus the usage-based B&W CPP available transactionally at $0.0106