Empowers Resellers to Unlock New Revenue Streams

Cloud ISV has expanded its SaaS offering with the launch of RED. Available exclusively through the channel, RED is a cloud-native, scalable, print management and monitoring platform, built on a predictable pricing model and available as a white-label product. The company will officially unveil RED in the US at the Sharp National Dealer Meeting which takes place April 18 in Las Vegas, NV. RED helps dealers to unlock additional revenue streams with vendor-agnostic print management, monitoring and access control, to existing deployed workgroup and copier devices, regardless of whether the units are leased or previously purchased. RED also brings Sharp OSA Embedded applications to enable authentication, print/copy tracking as well as print/copy limiting to the Sharp BP and MX model ranges. Cloud-based pull-print enables convenient job collection without the need for on-premise servers. has taken all of the rich feature-set that its direct SaaS solution offers and added advanced printer monitoring (SNMP) capabilities and alerts for printer status, device health, paper levels, volumes, toner levels, and more.

“Cloud migration continues to top the priority list for organizations looking to digitally transform to support business growth,” said David Jenkins, CEO at “With the launch of RED, we’re empowering partners to grow their business in the cloud. RED enables resellers to modernize their customers’ print infrastructure, improve their security posture and reduce costs. And with our white-label service option, partners can package a complete managed print solution that keeps their brand front and center.” RED enables resellers to quickly and effectively deploy, secure, control, and track print in the cloud. Key benefits include an easy adoption cycle and migration path. RED is built around a universal print driver which includes advanced finishing options (stapling, hole punching, booklet creation, etc.) for over 5,000 printer makes and models – making it ideal for customers operating a ‘old and new’ multi-vendor fleet. The platform also supports receipt (POS) and label printers. has received validation as a Sharp Compatible software product and the platform is pre-configured for over 500 Sharp models.

“At we’re committed to helping partners drive revenue and profit as they help customers leverage all of the benefits of migrating print to the cloud,” Jenkins continued. “ RED is designed to secure recurring revenue streams for new hardware sales, plus, there’s an additional revenue opportunity when partners add customers’ legacy print devices to the platform. Our channel-exclusive offering is available on a per-device pricing model with no user limitations, and as a white-label service option,” he concluded.

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