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Features

Independent editorial coverage on the latest hot topics in managed print.

Rubio_feb23
Features February 2023 Sales and Marketing 

How to Improve Your Google Reputation

February 1, 2023February 4, 2023 Naeran Rubio

We live in an online society where comments and opinions are easily shared. In fact, before most of us make

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New robot looks at the skull of its predecessor, technical progress, in the pose of hamlet. Pop art retro vector illustration
Features February 2023 Sales and Marketing 

Content Marketing in the Age of AI

February 1, 2023February 4, 2023 Amy Weiss

Welcome to the future, where vacuums run themselves, cars drive themselves, and content writes itself. Sort of.     Artificial

Read more
hannon_feb23
Features February 2023 Sales and Marketing 

Getting New Customers by Helping New Customers Get New Customers: The Case for Direct Mailings

February 1, 2023February 23, 2023 Michael B. Hannon

Digitalization is lessening the need for print in the office, causing print volumes and associated revenues to decline. That means

Read more
reset button
Features February 2023 Sales and Marketing 

Is it Time to Hit Reset on Your Marketing?

February 1, 2023March 7, 2023 Josie Heskje

Marketing has been recognized for years by office technology providers as an important part of their future growth. Even before

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sales and marketing image
Features February 2023 Sales and Marketing 

Top Trends for Marketing in 2023

February 1, 2023February 4, 2023 Connie Dettman

With past obstacles like the pandemic, supply chain issues and hiring freezes in the rearview mirror, the office equipment industry

Read more
Robbins_feb23
Features February 2023 Sales and Marketing 

Meet Your New Customer

February 1, 2023February 4, 2023 Christina Robbins

We all know the world shifted a bit thanks to the recent pandemic, but one change doesn’t seem to be

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marketing analytics
Features February 2023 Sales and Marketing 

B2B E-Commerce: Exceptional Buyer Experiences Powered by Data and Analytics

February 1, 2023March 15, 2023 Velinda Cox and Kay Fernandez

As a $1.6 trillion industry, B2B ecommerce in 2021 grew 1.17 times faster than the growth of all U.S. manufacturing

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Work desktop and devices evolution, from typewriter to keyboard, business and communication technology evolution and improvement concept
Channel Evolution December 2022 Features 

Shift Happens

December 1, 2022December 12, 2022 Doug Albregts

The technology industry has a history of volatility, but recent years have been especially unkind to providers. From supply chain

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Communications Platform as a Service Concept - CPaaS - Cloud Solutions that Enable Companies to Add Real-time Communications to their Business Applications - 3D Illustration
Channel Evolution December 2022 Features 

Communication in the Hybrid Revolution

December 1, 2022December 12, 2022 Noel O’Dwyer

Over the past two years, mass adoption of cloud solutions and sustained momentum of the hybrid work environment have completely

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doors of opportunity
Channel Evolution December 2022 Features 

Access, Not Ownership

December 1, 2022December 12, 2022 Patricia Ames

In an on-demand world, ownership is becoming a thing of the past. How can selling flexible consumption models open doors

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