Channel Chat: Sales and Marketing
Sales and marketing: It’s not what it used to be. While some things remain the same, new technologies are constantly
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February 2018
Simplify Your Selling Language
“I don’t think we need that,” my customer replied. We had just finished describing the automation our scanning software could provide
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Seven Deadly Sales Myths
In that odd span of time between Christmas and New Year’s, — a time that one friend suggests doesn’t exist,
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Office Automation Dealers Encounter Bigger Customer Expectations
For many years, the office automation dealer sales channel successfully sold its goods via product specifications and price. Today, however,
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Small Business: Using In-House Color Printing to Grow Your Business
The average SMB faces a number of challenges when it comes to marketing their business, including the requirement to develop
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Executive Corner: Q&A With Scott Maccabe, Toshiba
In this Q&A with Scott Maccabe, president and CEO, Toshiba America Business Solutions and Toshiba Global Commerce Solutions, Maccabe talks acquisitions, big
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Marketing Trends for Partners to Leverage for Growth in 2018
Leveraging marketing trends for growth is arguably more complicated than ever before, thanks to the explosion of technologies and tools
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Cultivating Culture
You’ve heard of the benefits of a strong, positive organizational culture well aligned with your business plan. Plow in hand,
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