Features

Independent editorial coverage on the latest hot topics in managed print.

Digitization Means Different Things to Different People

The Imaging Channel

by The Imaging Channel | 10/03/2017

equorumby Scott Brandt, eQuorum

The digital transformation is on and it is affecting everyone. For some industries, it has created total disruption (can you say Blockbuster and Kodak?) For others it has been an irritant. But it is gaining momentum. Yet a McKinsey study showed that, on average, industries are currently less than 40 percent digitized. As the digital wave is at least a decade or more old, this is somewhat surprising. Some industries, like automotive, are less than 32 percent digitized. Trying to put percentages on this transition, however, is difficult and made harder in terms of how we define digitization and what areas of a company we are focusing on. 

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Taming the Paper Tiger

The Imaging Channel

by The Imaging Channel | 10/03/2017

PanasonicPanasonic System Communications Company of North America

Each year the world produces more than 300 million tons of paper. According to the U.S. Environmental Protection Agency, printing and writing papers typically found in a school or office environment, such as copier paper, computer printouts and notepads, comprise the largest category of paper product consumption.1

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Is the Paperless Office Coming?

The Imaging Channel

by The Imaging Channel | 10/03/2017

Orcuttby Bruce Orcutt, ABBYY

In 1975, Business Week magazine published an article about the “Office of the Future” in which they made an early prediction for the paperless office. When I entered this industry in 2000, all industry analysts focused on the fact that paper was dead. Document imaging would be a declining business and soon all business and personal content would be digitally born and digitally managed. While that was a great vision, the reality is that the transformation happened much slower than predicted and, frankly, is still nowhere near the overall vision of zero paper on an employee’s desk.

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The Three Phases of ‘Paperlessness’

The Imaging Channel

by The Imaging Channel | 10/03/2017

elickerby Lance Elicker, Van Ausdall & Farrar

Chances are you have heard the term “the paperless office” — if not by reading this magazine,  by working at a company that has attempted to go paperless, or by seeing the term on TV or social media. Before discussing the value of the paperless office, however, it is important to understand what the paperless office is. In my opinion, it is more of a concept or philosophy rather than something that can be bought and procured. I realize some of you reading this are going to disagree with me, but at least hear me out. What does it mean to be paperless? What is the value of being paperless? How can going paperless work against a company? What does it mean to be paperless? 

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The Paperless Office Has Arrived! (It’s in the lobby with the Tooth Fairy and the Easter Bunny)

The Imaging Channel

by The Imaging Channel | 10/03/2017

Canonby Dennis Amorosano, Canon U.S.A

Oh the paperless office. I can remember hearing about the promise of the paperless office when I joined the office equipment industry about 25 years ago. At the time, having such little experience, I wondered if I had made a wise choice, particularly since I had left an industry which held, at least, some role in lessening the need for paper.

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The Journey to Digitization Starts With the User Interface

The Imaging Channel

by The Imaging Channel | 10/03/2017

Samsungby Eddie Castillo, Samsung Electronics America

Despite what “The Office’s” Michael Scott would tell you, a lot of “real business” isn’t done on paper. Some of it isn’t even done by humans anymore. I think that now and in the future (especially in the future), the world looks a lot like the paperless vision that Frederick W. Lancaster described in “Towards Paperless Information Systems (Library and information science).” In his book, published in 1978, the information scientist predicts that it’s only a matter of time before print will be replaced by electronic media, as it relates to communication between humans. Just as word processors were becoming a thing, Lancaster outlined the concept of a “paperless information” system, in which information could be easily accessed and shared in an instant. 

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How the MFP Contributes to the Paperless — and Paper-Efficient — Office

The Imaging Channel

by The Imaging Channel | 10/03/2017

Epsonby Larry Trevarthen, Epson America

As the office market has evolved from desktops to mobile, the multifunction printer (MFP) has evolved as well. Not only is the MFP the critical printer for high impact color documents in the office, it is also a fundamental element of the digital ecosystem with its scan and mobile integration. In this sense, the MFP bridges the gap between the paper and digital environment. Today, in addition to print, copy, scan and fax, MFPs offer connectivity and fully integrated solutions on both laser and business inkjet platforms.    

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Connecting SMBs With the Digitization Tools They Need – and Can Afford

The Imaging Channel

by The Imaging Channel | 07/03/2017

xerox lgsqBy Leah Quesada, Xerox

While it’s true that large enterprises often have more eye-catching budgets, channel partners shouldn’t overlook small to medium-sized businesses (SMBs). SMBs employ more than half of the U.S. population, drive innovation, and create about two of every three new jobs.  They are a critical part of the channel partner sales base and desire what enterprises want in terms of security, mobility, customization, productivity, and above all else, digitization. The trick is figuring out what tools and solutions partners can offer SMBs that meet their budgets. 

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Why Outsource Inbound Marketing? Why Should Your Customers Outsource Print Fleet Management?

The Imaging Channel

by The Imaging Channel | 07/03/2017

duhonBy Bryant Duhon, Prospect Builder

We get some variation of these questions frequently: “We’ve been in business for [insert number of decades here]. We have a marketing staff. Why should we outsource our inbound marketing strategy?” At times, we’ve stumbled over trying to figure out exactly how to answer that. The obvious reasons are to “rent” expertise you don’t have and because you (or your staff) doesn’t have the time to either develop the expertise or devote the time to implementing a strategy (after all, strategy without implementation is useless).

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Augmented Reality 101: Introduction to Marketing’s Future

The Imaging Channel

by The Imaging Channel | 07/03/2017

muratec 150By Andrew Jones, Muratec America Inc.

At a recent industry event, attendees got a brief augmented reality introduction, learning what augmented reality is and how it may eventually affect the communication dynamic between brand and customer. Enterprise level organizations, such as IKEA, Jose Cuervo and Heineken, have already embraced this new technology in successful campaigns. It’s just a matter of time before augmented reality moves downstream to SMBs. Office equipment dealers have a great opportunity to familiarize themselves with this new technology in its early stages (i.e., today) and play an integral part in SMB adoption.

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Are Business Inkjet and the SMB the Perfect Match?

The Imaging Channel

by The Imaging Channel | 07/03/2017

Epson 150By Larry Trevarthen, Epson America

The small-to-medium business (SMB) market has provided a large, yet complicated opportunity for dealers and vendors. The SMB segment has more diverse needs and less infrastructure support compared to the large enterprise segment, and therefore requires more support from their vendor partners. While SMB customers can be more agile in their decision making due to their smaller size, technology implementations can be time consuming due to the level of assistance required. Therefore, it is critical for SMBs to develop strong channel relationships to find a solution customized for their needs. 

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Proactively Prospecting for Sales Growth

The Imaging Channel

by The Imaging Channel | 07/03/2017

Roderick TICBy Brad Roderick, TonerCycle/InkCycle

The pressure is real. The competition is intense. And the statistics, egads! Buyers don’t need you. Buyers know more about you than you do. Half of B2B buyers are going to buy over the web, which is becoming the most popular channel for purchases. 

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How the Cloud and SaaS Can Help the SMB Run Like the Enterprise

The Imaging Channel

by The Imaging Channel | 07/03/2017

samsung lgsqBy Eddie Castillo, Samsung Electronics America

Everybody wants to land a whale. And why not? Since today’s technology is much more easily demonstrated than explained, it makes it even easier to land a big sale with an enterprise customer. Based on the centralized, hierarchical structure of larger businesses, it can be much easier to demonstrate the power of groundbreaking technology and impress a single customer; whereas with SMBs, you often have to put in much more time and legwork to match the volume of your larger clients (and many times they are not the type to spring for the bleeding edge). If the sum of all of your accounts with 10 small businesses equals the same as the revenue you collect from a single, large account — and it takes a relatively shorter time to make the sale to your larger customer — then why would you even bother with the little guys? 

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Speakeasy: ‘I Am Business, First and Foremost’ — Q&A With Mike Feldman

The Imaging Channel

by The Imaging Channel | 07/03/2017

MikeFeldmanby Patricia Ames

We recently had the opportunity to sit down with Mike Feldman, corporate executive vice president and president of North America Operations at Xerox, during the Executive Connection Summit hosted by MWA Intelligence and Technology United. Feldman is a seasoned executive with broad experience within two giants of the channel – HP and currently Xerox. The war for market share is on — join me in the SpeakEasy and learn how the battlefield is taking shape.

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Channel Chat: Securing the Office

by | 05/30/2017

channelchatIn case you hadn’t heard, security is kind of a big thing right now. Securing the office is one thing, but securing all the devices in the office is another. The insecure network can be deadly to business, so we asked some industry experts for their input on some of the top security concerns for today’s office.

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The Wild West of Imaging Device Security

by | 05/30/2017

Samsung TICby Eddie Castillo, Samsung Electronics America

Among the many devices connected to a typical corporate network — computers, cell phones, tablets, theoffice coffee machine — it appears that most folks forget about their printers, scanners, and MFPs when it comes to security. Or at least that’s what the findings from The Ponemon Institute’s study, “The Insecurity of Network-Connected Printers,” would suggest. The study revealed that “56 percent of companies ignore printers in their endpoint security strategy” while 66 percent fail “to establish and enforce printer security policies that are consistently applied across the enterprise.” 

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The Importance of Securing the Office: Three Vulnerabilities That Are Putting Your Customers at Risk

by | 05/30/2017

by Michael Amiri, Continuum

Today’s cybersecurity and threat landscape is evolving rapidly, and small-to-medium sized businesses (SMBs) are increasingly seen as “easy targets” that are ill-equipped to identify and mitigate the growing number and variety of attacks being carried out. 
While some businesses have begun deploying basic infrastructure or endpoint protection solutions, the reality is that today’s hackers are continuously developing new means of gaining entry to systems and networks—including through peripheral devices, social engineering or phishing schemes, viruses and malware, and others. 

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Is Office Equipment Security Finally Getting The Attention It Deserves?

by | 05/30/2017

Canon TICby Dennis Amorosano, Canon U.S.A.

With security breaches and cyberattacks plaguing businesses at an increasing pace, security becomes even more prominent on the corporate agenda. These challenges are compounded by technology advancements, which have a positive impact on productivity yet raise concerns for where, how and by whom information is accessed. It is surprising then that a subtle yet potentially vulnerable area has not historically received as much attention by the majority of organizations – enabling security functions on and around traditional office technology (printers and MFPs in particular).

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An Office at Risk: Securing Your Most Unsuspecting Asset, The Printer

by | 05/30/2017

HP TICby Christoph Schell, HP Inc.

Earlier this year, a printer prank using an unsecured printer circulated around the internet, sparking conversation and laughs — but this is a serious issue impacting offices around the globe. The reality is, in an age where security breaches are becoming an unfortunate and everyday occurrence, organizations are scrambling to ensure they have safeguards in place to better prepare for the inevitable. While measures are frequently in place to prevent unauthorized building access or privileged access to the network, one area that is often overlooked is the network-connected printer. 

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Beyond the Breach: Securing Your IT Through Employee Awareness

by | 05/30/2017

Konica TICby Andreas Krebs, Konica Minolta

Not even the most expensive security system can help you if you can’t “patch” your business’s greatest cybersecurity vulnerability: your staff. Research paints a sobering picture: according to a study by the Identity Management Institute, more than 90 percent of cyber attacks are only possible through information stolen from employees.

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